See below for recommendations for a good traffic campaign. Realize that you are advertising! You will achieve your best results if you think of a traffic program like a television commercial. Television commercials are short, quickly grab the viewer’s attention and make a clear point. The page you send traffic to should also have these features. Usually, the main page of a website is simply too cluttered to effectively use a traffic program and a special “campaign page” should be created. Use Banner Exchanges You are declining free advertising if you don’t use at least one banner exchange on your campaign page! There are several banner exchanges on the internet. These services allow you to place a banner ad on your site. In exchange for advertising on your site, your advertisement is placed on other sites. Generally, you earn one banner impression for every two you display. We suggest that you place banner ads from two exchanges on your site.
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